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50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

Learn more about the history of ERIC here. PDF icon

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Sundberg, Mark L. – Analysis of Verbal Behavior, 2013
Skinner discussed the topic of motivation in every chapter of the book "Verbal Behavior" (1957), usually with his preferred terminology of ''deprivation, satiation, and aversive stimulation.'' In the current paper, direct quotations are used to systematically take the reader through 30 separate points made by Skinner…
Descriptors: Books, Motivation, Verbal Communication, Behavior
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Michael, Jack; Palmer, David C.; Sundberg, Mark L. – Analysis of Verbal Behavior, 2011
Amid the novel terms and original analyses in Skinner's "Verbal Behavior", the importance of his discussion of multiple control is easily missed, but multiple control of verbal responses is the rule rather than the exception. In this paper we summarize and illustrate Skinner's analysis of multiple control and introduce the terms "convergent…
Descriptors: Verbal Operant Conditioning, Children, Autism, Speech
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Sundberg, Mark L.; Sundberg, Cindy A. – Analysis of Verbal Behavior, 2011
Individuals with autism often experience difficulty acquiring a functional intraverbal repertoire, despite demonstrating strong mand, tact, and listener skills. This learning problem may be related to the fact that the primary antecedent variable for most intraverbal behavior involves a type of multiple control identified as a verbal conditional…
Descriptors: Learning Problems, Intervention, Autism, Comparative Analysis