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Westman, Craig; Bouman, Penny – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2006
This book was written both to examine and reveal the Gamer generation as a popular culture trend that has been two plus decades in the making and shaping. And, it is a generation that is now entering college--Gen G. This book explores how the Gamer generation is less a subset of the Millennial generation, but rather a unique generation unto…
Descriptors: Video Games, Popular Culture, Information Technology, Higher Education
Black, Jim – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2004
In AACRAO's new publication Essentials of Enrollment Management: Cases in the Field experts in enrollment management representing all types of institutions reveal the evolution of the enrollment strategies implemented at their institutions, the results, and the lessons learned. The introductory chapter provides an overview of themes and models…
Descriptors: Enrollment Management, Case Studies, Models, Enrollment Rate

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