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Westman, Craig; Bouman, Penny – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2006
This book was written both to examine and reveal the Gamer generation as a popular culture trend that has been two plus decades in the making and shaping. And, it is a generation that is now entering college--Gen G. This book explores how the Gamer generation is less a subset of the Millennial generation, but rather a unique generation unto…
Descriptors: Video Games, Popular Culture, Information Technology, Higher Education
Westman, Craig – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2005
The sole purpose of this book is to provide a primer or "how-to" resource for new or seasoned enrollment managers. Its core chapters are practical applications of Strategic Enrollment Management (SEM) best practices. While incorporating some secondary source referencing, the dialogue primarily outlines how making some basic adjustments to business…
Descriptors: Enrollment Management, Enrollment Projections, Administrative Organization, Statistical Analysis

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