Career counseling is a particularly critical need for blue collar men, displaced workers from the declining industries of manufacturing. This article uses developmental theory based on the model of adult development of Daniel Levinson (1978), "Seasons of a Man's Life," to discuss the difficulty of blue collar men in attaining developmental progress in the face of longterm unemployment. The paper details the vocational counseling techniques used in the Lorain, Ohio, public library adult career planning center. As a corollary, the article discusses the dynamics of adult information seeking behavior and the uses of vocational information by adult clients. A very short list of references is provided. (Author/KC)