ERIC Number: ED293189
Record Type: Non-Journal
Publication Date: 1988-Mar
Pages: 9
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
New Electronic Media, Popular Reading Materials, and Converging Communication Technologies.
Gabriel, Michael R.
In all educational settings, electronic media are pervasive and increasing in popularity because of the speed of transmission and searching of information files. However, in the case of popular media--such as magazines, books, and newspapers--little importance is placed on the speed of transmission, and conversion to electronic books or magazines will probably not occur rapidly. In fact, there is evidence that electronic communication technologies are prolonging the life of popular reading material because of savings in labor and production costs. Newspapers also use electronic technology, and could provide a preferable alternative to television news--a technological medium that trivializes issues and compresses stories to avoid boring mass audiences. Studies have reported the existence of a negative impact by television on academic achievement, in contrast to the positive effects on achievement produced by reading. Yet television is only one of several electronic technologies, and newer media, such as videotex, contain the potential to counteract television effects by turning away from the passive viewing of pictorial images and turning to individual study and contemplation of the written word. (Fifteen footnotes are appended.) (MM)
Publication Type: Speeches/Meeting Papers; Information Analyses; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A