This article draws on data collected from a series of semi-structured interviews with headteachers and other stakeholders on the use of the Pupil Premium in Ofsted-rated outstanding schools. It has a focus on the significance of fundamental principles in determining how effective use is made of additional resources. In particular, the importance of a clear identification and maintenance of a consistent set of values, by school leaders, is identified as a major contributory factor in ensuring successful utilization of the Pupil Premium for the ultimate benefit of all pupils in the school and for the broader community.