Peer reviewed
ERIC Number: EJ533981
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-1077-6958
EISSN: N/A
A Model for Evaluation of Mass Media Coverage.
Johnson, Phylis
Journalism and Mass Communication Educator, v51 n3 p81-86 Aut 1996
Defines total community coverage as the presentation of divisive issues through such media as electronic town meetings and public debates. Suggests ways to improve these media formats, including a 4-level model. Describes in depth each level--Foundations, Conceptual Awareness, Investigation and Evaluation, and Action Skills. Presents a case study as illustration. (PA)
Descriptors: Case Studies, Community Needs, Higher Education, Local Issues, Mass Media, Mass Media Role, Models, Student Development
Publication Type: Reports - Research; Guides - Classroom - Teacher; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A