One way to define culture is "the way a group of people prefer to behave." The trick for organizational leaders is to find ways to ensure that the company culture, that is the way their people prefer to behave, is supportive of what is needed to successfully deliver the company strategy. Using a criteron-referenced approach, we can first examine our strategy and mission to determine what results we want. Then working backward from results, we can define a set of practices that best support the attainment of those results. The organizational alignment model can then be used to establish the operational values that should make up the company culture. Finally, using a series of systemic change applications, we can implement an HPT program of strategy and culture alignment. The key to this change is that the resulting culture is clearly aligned with the goals of the organization. (Contains 2 figures.)