Newspaper Ideabook: Creative Advertising.

Brasler, Wayne

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ERIC Number: EJ167695

Record Type: CIJE

Publication Date: 1977

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Newspaper Ideabook: Creative Advertising

Brasler, Wayne

Scholastic Editor, 56, 8, 8-10, May 77

Offers suggestions to high school newspaper staffs for designing effective advertisements for local businesses and then selling them to the businesses. Notes that carefully planned advertisements can increase the appeal and value of a publication. (GW)

Descriptors: Advertising, Design, High Schools, Journalism, Layout (Publications), Merchants, Organization, Planning, Salesmanship, School Newspapers, Staff Utilization

Publication Type: N/A

Education Level: N/A

Audience: N/A

Language: N/A

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

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