ERIC Number: EJ526381
Record Type: CIJE
Publication Date: 1994
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Two-Year Campus Newspapers Remain Healthy Businesses.
Kopenhaver, Lillian Lodge
Community College Journalist, v22 n2 p4-6 Spr 1994
Describes a 1994 survey examining the role, costs, revenue, and policies related to advertising in community college newspapers, which replicated a similar 1990 survey. Discusses school demographics, newspaper characteristics, page formats, advertising rates, inserts and standard advertising units, management, revenue, and advertising acceptance policies. (MAB)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Note: Journal availability: Steve Ames, 3376 Hill Canyon Ave., Thousand Oaks, CA 91360-1119.
