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Peer reviewed Peer reviewed
ERIC Number: EJ388444
Record Type: Journal
Publication Date: 1989
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Media Economics: Terms of Analysis.
Gomery, Douglas
Critical Studies in Mass Communication, v6 n1 p43-60 Mar 1989
Lays out a framework for economic analysis of the mass media in American culture. Argues for its utility for understanding the workings of the television, motion picture, newspaper, and radio industries, as well as for evaluating appropriate public policy responses and considering historical trends. (MS)
Descriptors: Cultural Interrelationships, Economic Factors, Economic Research, Films, Mass Media Role, Media Research, Models, Newspapers, Popular Culture, Public Policy, Radio, Television, Trend Analysis
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A