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Peer reviewed Peer reviewed
ERIC Number: EJ580181
Record Type: Journal
Publication Date: 1998
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0024-2594
EISSN: N/A
Services to Remote Users: Marketing the Library's Role.
Wolpert, Ann
Library Trends, v47 n1 p21-41 Sum 1998
Discussion of the impact of distance education on academic libraries focuses on marketing aspects. Topics include the rapid expansion of educational computing; the maturing of higher education; the World Wide Web as competitor to academic libraries; business purposes of academic libraries; distance education strategies; servicing market segments; and value-based performance. (LRW)
Descriptors: Academic Libraries, Competition, Computer Uses in Education, Distance Education, Electronic Libraries, Higher Education, Library Services, Marketing, Performance Factors, Users (Information), World Wide Web
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A