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Peer reviewed Peer reviewed
ERIC Number: EJ613333
Record Type: Journal
Publication Date: 2000
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-8756-3894
EISSN: N/A
Multimedia and Management Accounting: Adding Creativity to Accounting.
Heisz, Mary A.; Blake, Catherine M.; Andrusyszyn, Mary-Anne
TechTrends, v44 n1 p20-22 Feb 2000
Describes the development of an interactive multimedia accounting module for management accounting at the University of Western Ontario. Discusses results of a study of graduate students that investigated the influence of the module on learning and retention compared to traditional instruction as well as students' perceptions of the module. (Contains 3 references.) (LRW)
Descriptors: Accounting, Administrator Education, Comparative Analysis, Computer Assisted Instruction, Conventional Instruction, Foreign Countries, Graduate Students, Higher Education, Learning Modules, Multimedia Instruction, Multimedia Materials, Retention (Psychology), Student Attitudes
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A