The current study investigated the role of approach and avoidance motives for unemployed job search behavior. Two approach motives (employment and PJ-fit) and two avoidance motives (low-expectation and low-interest) were distinguished. Antecedents and consequences of these motives were examined using a sample of 303 unemployed clients of reemployment agencies, and obtaining motive ratings from both the unemployed and their counselors. The findings showed that three motives (employment, low-expectation and low-interest) improved the prediction of job search behavior in addition to a set of antecedents that have been widely studied in the literature. In turn, the motives were predicted by different antecedents. The findings suggest that it is important to identify and address unemployed approach and avoidance motives since they might affect reemployment success. (Contains 3 tables.)