This article discusses issues related to introducing new information and communication technologies (ICT) into Latin American countries. Latin American countries are gaining world focus with political changes such as the death of Hugo Chavez in Venezuela and the election of the first Latin American Pope. This region will host the World Cup, Olympics and IMF World Bank annual meetings in the next 5 years; meanwhile they are projected to continue to experience moderate economic growth (IMF Survey, 2013). We suggest that successful innovation may be achieved through a combination of fundamental concepts of change with a culturally sensitive approach. This article discusses general concerns related to the diffusion of new technologies, the importance of cultural context, and the organization needed within the community for success. The literature review is based three assertions the characteristics of the native culture, general concerns of innovation for new technologies, and the context and organization needed by the community. We assert that to have successful integration of ICTs, innovators must understand the needs of the individuals who will use the innovation, as well as, the key factors that influence the culture, stakeholders, and common goals of the community and employ a strategy that utilizes industry, government and educators to produce lasting change.