ERIC Number: EJ958596
Record Type: Journal
Publication Date: 2012
Pages: 7
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1521-0960
EISSN: N/A
Black History, Inc! Investigating the Production of Black History through Walmart's Corporate Web Site
King, LaGarrett J.; Brown, Anthony L.
Multicultural Perspectives, v14 n1 p4-10 2012
Social and public sites are becoming a popular medium for intellectual consumption of Black history. Given the educational climate in which many students' exposure to Black history may come from outside of schools, the authors examine how Walmart's Black History Month Web site produced simplistic and safe narratives about African American history.
Descriptors: United States History, African American History, Corporations, Qualitative Research, Content Analysis, Multicultural Education, Web Sites, Information Sources
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A