Teachers have tried many "keys," some misused or ineffective, and should continue to search for effective keys to open the doors of reading for their students. Results of recent student testing programs indicate that student knowledge is on the decline, suggesting in turn that reading is a declining art. Television may be a major culprit; recent studies show that watching television may reduce the natural cognitive processes to the level of dream imagery and fantasy. Among teacher-used keys that may discourage students from reading are visual aids similar in format to television, prepackaged materials that are irrelevant to individuals' needs, programmed materials used to the exclusion of interesting reading materials, and language tapes that may cause listening confusion. Teachers should use more student/teacher-created materials, developed after assessment of students' needs. In selecting keys that unlock learning, teachers should be sure that such keys are student-centered, allow for skill practice in a meaningful context, and provide for student interests. Teachers should learn their students' needs, guide them in the use of study methods, and motivate them to read. Primarily, they should build a program based on guided free reading and should stimulate creative responses to reading. (GW)