In spite of the fact that web 2.0-enabled tools and services are supposed to be easy to set up and simple to use, some faculty in higher education never got that memo. They don't know a tweet from a tag, identify Ning as a four-letter word for "river in China", and would probably guess that Squidoo is a friend of SpongeBob and Patrick. This guide shares foolproof, unintimidating methods for incorporating social media apps into the classroom--guaranteed to work for even the most squeamish scholar. Campus Technology gathered advice from faculty members and other experts from institutions and organizations around the country who have experienced real success in helping timorous teachers incorporate social media in their classrooms. The panel includes: (1) Mary McGlasson, economics faculty, Chandler-Gilbert Community College (Arizona); (2) David Ullman, CIO and associate provost, New Jersey Institute of Technology (NJIT); (3) Bill Reynolds, director, Instructional Technology and Media Services, NJIT; (4) Blake Haggerty, assistant director, Instructional Technology and Media Services, NJIT; (5) David Parry, assistant professor of emerging media and communications, University of Texas at Dallas; and (6) Michael Staton, founder of the Facebook application developer Inigral.