A competency-based instructional guide for grades 7-14, this volume is one of three parts, each of which focuses on a different environment (psychomotor, cognitive, or affective), and each of which includes competencies and learning activities for each of three instructional levels. The topics for this volume (Environment II--cognitive) are clothing communication and the clothing consumer, chapters 7 and 8 of the series, which emphasize group processes. (The Environment I volume, on fashion selection and construction, emphasizes individualized instruction while Environment III, exploring fashion careers, focuses on interdisciplinary instruction.) Clothing Communication, chapter 7, covers five topics: clothing impressions, a historical retrospective, clothing selection, wardrobe planning, and functions of clothing. The Clothing Consumer in the Marketplace, chapter 8, considers four influences on clothing sales: the consumer, business, national economy, and government. Each chapter consists of the following parts: a topical outline, a bibliography, the competencies and corresponding activities for each instructional level, and appendixes with validated challenge tests. (ELG)