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ERIC Number: EJ511495
Record Type: Journal
Publication Date: 1995
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Reconsidering Television Program Flows, or Whose Flow Is It Anyway?
White, Mimi
Electronic Journal of Communication/La Revue Electronique de Communication, v5 n2-3 Jul 1995
Argues that media flow research needs to be reconceptualized differently from notions of one-way flows that serve coherent national interests, and whose asymmetries can be measured statistically and unambiguously. Argues that global circulation is now complex and contradictory, and that new culturally-based models and methods are needed for understanding global media and power. (SR)
Descriptors: Cultural Influences, Economic Factors, Global Approach, Higher Education, Political Influences, Political Power, Television, Television Research
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A