This study evaluated the Memory Bridge Initiative (MBI), an educational, experiential program pairing high school students with older adults who have dementia. A qualitative, single group design with baseline and follow-up measures examined whether or not students would have a positive learning experience while gaining newfound appreciation and understanding of older adults with dementia. Findings showed that students' perceptions of older adults and of Alzheimer's disease became more optimistic and hopeful after participation in MBI. Students also favorably described their learning experience and recommended improvements for future programs. This evaluation informs future service-learning and dementia-care programs with results supporting wider dissemination of the Memory Bridge Initiative. (Contains 5 tables.)