A familiar discourse about higher education and social change today relates to higher education's socio-economic role within knowledge societies in a globalizing world. This paper addresses how issues of social justice feature in such discourses; whether social justice in higher education has been appropriated into a neo-liberal strategy for growing competitive economies; and whether it is possible to deploy an instrument of new public management for advancing the purposes of social justice in higher education. The paper reflects on some of the normative, policy and strategic ambiguities in the notion of social justice as currently invoked in higher education and social change discourses. (Contains 15 notes.)