On the surface, "The Gods Must Be Crazy" is a campy confluence of three independent plotlines involving Xi, a Kalahari tribesman, who journeys to the end of the earth to dispose of a Coke bottle that has begun to disrupt the harmony of his community; Mr. Steyn, a white scientist, and the beautiful blonde schoolteacher he escorts through the bush; and a group of fugitive black guerrillas on the run after a failed assassination attempt. In this article, students critique "The Gods Must Be Crazy" and explore the ability of popular culture to subtly reinforce and justify a colonial worldview through the manipulation and distortion of the cultures it works to subjugate. ["Who's Crazy? Students Critique "The Gods Must Be Crazy"" was written with Cresslyn Clay and Colin Pierce.]