ERIC Number: EJ1087327
Record Type: Journal
Publication Date: 2015-Dec
Pages: 13
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0018-2133
EISSN: N/A
Managing Depth and Breadth in the Business Spanish Course
Houston, Tony
Hispania, v98 n4 p737-749 Dec 2015
A business Spanish curriculum that presents the full spectrum of general and specialized areas--including management, banking, finance, marketing and advertising--might seem ambitious for a single course. A course that aims to present the full picture would seem to impose an undue burden on memory and retention of the content. By emphasizing language development over content mastery, applied knowledge over rote memory, and learner interests over "covering" the material, the course strikes a balance between depth and breadth of content knowledge and provides invaluable data for program assessment.
Descriptors: Spanish, Business Communication, Business Education, Communicative Competence (Languages), Curriculum Design, Learning Strategies, Teaching Methods, Lesson Plans, Scoring Rubrics, Specialization, Language Acquisition, Instructional Development
American Association of Teachers of Spanish and Portuguese, Inc. 900 Ladd Road, Walled Lake, MI 48390. Tel: 248-960-2180; Fax: 248-960-9570; e-mail: AATSPoffice@aatsp.org; Web site: http://www.aatsp.org
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A