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ERIC Number: EJ175202
Record Type: CIJE
Publication Date: 1978
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Advertising Post-Experience Courses in Science and Engineering
Thomas, Edward
Adult Education (London), 50, 5, 298-304, Jan 78
Describes ten different forms of advertising that have been used to recruit scientists and engineers to residential postexperience courses. Reports the results of a survey conducted to assess the relative cost-benefit of each advertising method in attracting adult students to specialized postexperience courses. (EM)
Descriptors: Adult Students, Cost Effectiveness, Engineering Education, Postsecondary Education, Professional Continuing Education, Professional Personnel, Publicize, Science Education, Student Recruitment, Use Studies
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A