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ERIC Number: EJ398788
Record Type: CIJE
Publication Date: 1989
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
The Frequency and Context of Prosocial Acts on Primetime TV.
Potter, W. James; Ware, William
Journalism Quarterly, v66 n2 p359-66,529 Sum 1989
Content-analyzes prime time television to determine the frequency of certain contexts in which prosocial activity is portrayed. Finds that prime time television continues to portray a great deal of prosocial content presented in prosocial contexts. (RS)
Descriptors: Antisocial Behavior, Characterization, Commercial Television, Content Analysis, Mass Media Role, Programing (Broadcast), Prosocial Behavior, Television Research
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A