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ERIC Number: EJ531023
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-1358-1651
EISSN: N/A
Realistic and Schematic Visuals.
Heuvelman, Ard
Journal of Educational Media, v22 n2 p87-95 Jul 1996
A study examined three different visual formats (studio presenter only, realistic visuals, or schematic visuals) of an educational television program. Recognition and recall of the abstract subject matter were measured in 101 adult viewers directly after the program and 3 months later. The schematic version yielded better recall of the program, particularly in the long term. (Author/AEF)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A