This paper reports a study designed to examine the key concepts of Total Quality Management (TQM) implementation and their effects on organizational performance. Process Alignment and People Involvement are two key concepts for successful implementation of TQM. The purpose of this paper is to discuss how these two constructs affect organizational performance. The results provide useful insight into the organization that uses TQM as a organization development program. (Contains 5 tables.) [For complete proceedings, see ED491481.]