When Colgate University decided a few years ago to recast its diversity efforts, it joined a small, but growing, number of schools across the U.S. in taking a new approach to a decades-old challenge of how best to make their school more appealing to people from all walks of life and more compelling to employers as a good place to recruit. Colgate, a midsize liberal arts college in northwestern New York state, created a high-ranking diversity post with an ambitious mandate to help expand the school's approach to diversity. From large private schools, to rural state schools, to statewide systems like the State University of New York (SUNY) system, the slowly spreading trend in most part of the country is toward expanding management and planning to include chief diversity officers or some variation thereof. These institutional leaders are outside human resources departments and more than affirmative action officers in different clothes. With expanded management and planning responsibilities, high-ranking chief diversity officers play a significant role in heading their institution's comprehensive approach to inclusiveness.