The work of academics has intensified, but the focus for most remains on teaching, research and contribution to service. Institutional imperatives and positioning within universities impact significantly on how individual academics fashion themselves to fit with expectations and demands. There is, of course, no simple version of scholarly identity and Barnett (2000) called attention to the "super complexity" of academic work some time ago. "Scholarly" has been deliberately used in the title of this chapter, even though "academic" is also used throughout. The purpose here is to draw attention to--and avoid--the binary that Stuart Hall notes: Academic work is inherently conservative in as much as it seeks, first, to fulfill the relatively narrow and policed goals and interests of a given discipline or profession and, second, to fulfill the increasingly corporatized mission of higher education; intellectual work, in contrast is relentlessly critical, self-critical, and potentially revolutionary for it aims to critique, change, and even destroy institutions, disciplines and professions that rationalize exploitation, inequality and injustice. [For complete volume, see ED540860.]