Many scholars have found fault with the way business schools conduct their business (Pfeffer & Fong, 2002; Mintzberg, 2004; Bennis & O'Toole, 2005; Andrews & Tyson, 2006). This article argues that B-schools should overhaul their curriculum and encourage faculty to undertake research which is useful for practitioners. Suggestions are made for reshaping the curriculum and how deans might spearhead the effort to change the course of management education to be relevant in the 21st century. (Contains 1 figure and 2 tables.)