Last year, beginning on New Year's Day, as president of the National Council for Geographic Education (NCGE), the author wrote one tweet every day beginning with "What is Geography? 1 of 365" and posted them to his Twitter page. His goals in the series were several. He sought to point out as organization president how the NCGE serves the geography education community and has been doing so since 1915. Through its webinars, book and journal publications, annual conference, curriculum, research, partnerships, and networking opportunities, the NCGE supports excellence in teaching and learning geography. The author wanted to provide evidence of the diversity of geography. He wanted to nudge people beyond thinking of geography only as the location of things, to provide an idea of what geographers study and what they care about. He aimed to show that geography is a high-tech and rigorous discipline that uses everything from scientific probes that measure soil moisture, weather conditions, or water quality, to surveying equipment, to GPS, to remote sensing imagery, to GIS, and much more. He wanted to show that geography is fun. Above everything else, he sought to show that geography "matters." And there is a year's worth of daily postings to explain why. (Contains 1 figure and 1 note.)