Peer reviewedERIC Number: EJ320873
Record Type: CIJE
Publication Date: 1985
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
A General Semantics Approach to Teaching Business Ethics.
Krohn, Franklin B.
Journal of Business Communication, v22 n3 p59-66 Sum 1985
Proposes general semantics as the ideal means of teaching a process-oriented analysis of ethical standards. Discusses general semantics principles and their applicability in teaching business ethics. (PD)
Descriptors: Business Communication, Business Education, Ethics, Higher Education, Marketing, Semantics, Teaching Methods
Publication Type: Journal Articles; Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
