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ERIC Number: EJ442727
Record Type: Journal
Publication Date: 1992
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0888-4323
EISSN: N/A
Down the Slippery Slope: Ethics and the Technical Writer as Marketer.
Bryan, John
Technical Communication Quarterly, v1 n1 p73-88 Win 1992
Discusses some of the ethical dilemmas faced by writers who prepare marketing materials in engineering organizations. Describes social, political, economic, and legal changes in the professions during the last 30 years and the growing influence of market-driven decisions on ethical decision making. (PRA)
Descriptors: Authors, Ethics, Higher Education, Marketing, Rhetoric, Technical Writing
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A