This report presents the procedures and activities of a year-long Public Education Project conducted in Region J of North Carolina to help citizens of this region learn what Emergency Medical Services (EMS) are available, how to obtain them, and when to call upon them. Previous reports provide the sampling methodology used to survey the educational needs of the citizens and the statistical results it produced; this report summarizes and evaluates the steps of the project, from determining the educational objectives necessary to increase public awareness, to specific publicity methods and programs utilized to meet those objectives, including the design and production of educational materials. Community participation and organizations relevant to the success of the project are also discussed, and the project's budget is presented. A general overview with recommendations concludes the report. Appended are the resumes of the project director, coordinator, and administrative assistant; copies of the initial and final surveys; the public service announcements, radio and public affairs programs, print materials, school lesson plans, and slide/tape presentations used in the project to publicize EMS; and a list of equipment. (JD)