The Bologna Process experienced a rapidly growing and an unexpected level of support. The authors revisit the key moments of the strategic promotion of the Bologna model and address the issue of the advantages other countries from other continents might gain from lining up with versions of the Bologna model. During the first years, the Process drew on a wide variety of practices and methods, but once it was taken out of Europe, it turned into a closed system based on strict principles. Europe still expresses doubts but it spreads its certainties as it integrates them in its new Licence-Master-Doctorate (LMD) system, which is presented as universally relevant, even though they represent only one particular means of conceiving, addressing and resolving the problems of higher education systems. The example of the export of such a model in Africa can lead people to worry that it might add up to nothing more than a "sovereignty bubble" in a political system that sorely needs to encourage creativity, critical stances and collective endeavours. (Contains 1 table and 3 notes.)