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ERIC Number: EJ547635
Record Type: CIJE
Publication Date: 1997
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0009-5982
EISSN: N/A
University Presses See Opportunities in Shakeup in the Publishing World.
McMillen, Liz
Chronicle of Higher Education, v43 n40 pA15-A16 Jun 13 1997
Recent closings in the commercial publishing industry and reduction in serious nonfiction publications may open doors for university presses to fill the gap. University presses are already anticipating the changing market, reviewing book lists, and looking at new areas for publication development. Changes in the commercial publishing industry are attributed to the rise of conglomerates and superstores. (MSE)
Descriptors: Business Administration, Economic Climate, Educational Trends, Futures (of Society), Higher Education, Marketing, Nonfiction, Publishing Industry, Scholarship, Trend Analysis, University Presses
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A