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Levine, Mark; Guy, Paul; Straus, Peter; Levine, H. T. – American Journal of Business Education, 2009
The present study investigates whether pre-business students, after having completed a traditional in class freshmen introduction to global business course, express a difference in preference for such a course to be delivered online versus classroom or no preference at all. The study further explores whether four variables: 1) number of units of…
Descriptors: Delivery Systems, Preferences, Online Courses, Conventional Instruction
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Levine, Mark F.; Guy, Paul W. – Journal of College Teaching & Learning, 2007
The present study investigates pre-business students' reaction to Activity Based Learning in a lower division core required course entitled Introduction to Global Business in the business curriculum at California State University Chico. The study investigates students' preference for Activity Based Learning in comparison to a more traditional…
Descriptors: Required Courses, Business Education, Student Attitudes, Teaching Methods