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50 Years of ERIC
50 Years of ERIC
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Peer reviewed Peer reviewed
ERIC Number: EJ514603
Record Type: CIJE
Publication Date: 1995
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0739-3180
Electric Toyland and the Structures of Power: An Analysis of Critical Studies on Children as Consumers.
Alexander, Alison; Morrison, Margaret A.
Critical Studies in Mass Communication, v12 n3 p344-53 Sep 1995
Examines the three major critical works that have documented the role of children in a consumer culture and the specific role of advertising in the creation of that culture. Discusses perspectives from political economy, textual analysis, and cultural studies. (SR)
Descriptors: Advertising, Children, Critical Theory, Higher Education, Power Structure, Television
Publication Type: Opinion Papers; Information Analyses; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A