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50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

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ERIC Number: EJ770405
Record Type: Journal
Publication Date: 2003-Nov
Pages: 21
Abstractor: Author
Reference Count: 0
ISSN: ISSN-0033-5630
Resisting "National Breast Cancer Awareness Month": The Rhetoric of Counterpublics and Their Cultural Performances
Pezzullo, Phaedra C.
Quarterly Journal of Speech, v89 n4 p345-365 Nov 2003
Since 1984, October has been recognized in the U.S. as National Breast Cancer Awareness Month. In 1997, the Toxic Links Coalition of the Bay Area, California, began organizing annual "Stop Cancer Where It Starts" tours to counter attempts to obscure the environmentally-linked causes of cancer. By drawing on research including participant observation, this essay analyzes the politics of these two publics in an attempt to illustrate the limits of a binary conceptualization of publics and counterpublics and to emphasize the rhetorical value of the cultural performances that constitute public life. (Contains 100 notes.)
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site:
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: California