ERIC Number: ED395143
Record Type: RIE
Publication Date: 1995-May
Reference Count: N/A
Significance of Marketing Practices for Work Force Preparation. National Marketing Education Research Conference (Key West, Florida, May 19-21, 1995).
University of West Florida, Pensacola.; North Carolina Univ., Greensboro.; Houston Univ., TX.
The following papers are included: "Concepts on Marketing Issues in the Czech Republic" (Anne Mills); "Requiring More of Teacher Preparation: Authentic Assessment as a Vehicle to Reform" (Laura J. Wyant); "A Delphi Study of Professional Competencies for the Secondary Marketing Educator" (Trellys A. Morris); "The Status of Business and Marketing Teacher Education in North Carolina" (Stephen R. Lucas); "The Kentucky Model for Educating Bed and Breakfast Owner/Operators: An Educational Experience in Entrepreneurship" (Allan J. Worms, Carolyn L. Worms, Patty Rai Smith); "How Students in Business and Education Learn" (Donna R. Everett); "Implications of Site-Based Management for the Preparation of Public School Teachers and Administrators by Colleges of Education" (Terrance P. O'Brien, Rebecca R. Reed); "Improving Pricing Accuracy in Retail Stores through More Effective Employee Training" (G. Richard Clodfelter); "Cognitive Style of International and Domestic Graduate Students at Marshall University" (Laura J. Wyant); "Leadership in Retailing: Implications for Marketing Education" (Harriet Griggs); "Florida's School-to-Work Readiness Questionnaire: The Preliminary Data" (Frank T. Hammons, Catherine L. Redson); "The Program for Applied Academics Technical Studies" (Mary J. Thompson); "A Look at Survey Research Methods" (Thomas H. Arcy); "Restructuring Middle School Programs: Implications for Marketing Educators" (Wally S. Holmes Bouchillon); "Up-Date: DECA (Distributive Education Clubs of America) Membership and Winners' Comparison" (Marcella McComas Norwood); and "Integrating Education: Changes Needed in Marketing Education" (Wally S. Holmes Bouchillon). (MN)
Descriptors: Administrator Education, Adult Education, Business Education, Business Education Teachers, Cognitive Style, Delphi Technique, Distributive Education, Education Work Relationship, Educational Change, Educational Trends, Entrepreneurship, Graduate Students, Integrated Services, Job Training, Labor Force Development, Learning Processes, Marketing, Models, On the Job Training, Outcomes of Education, Performance Based Assessment, Postsecondary Education, Public Schools, Questionnaires, Retailing, Role of Education, Secondary Education, State of the Art Reviews, Statewide Planning, Student Evaluation, Student Organizations, Teacher Competencies, Teacher Education, Trend Analysis
Dept. of Human Development and Consumer Sciences, College of Technology, University of Houston, Houston, TX 77204-6861 ($18; quantity price, $15).
Publication Type: Collected Works - Proceedings; Reports - Research
Education Level: N/A
Authoring Institution: University of West Florida, Pensacola.; North Carolina Univ., Greensboro.; Houston Univ., TX.
Identifiers: Czech Republic; Distributive Education Clubs of America; Florida; Kentucky; North Carolina; United States