ERIC Number: ED365724
Record Type: RIE
Publication Date: 1993-Nov
Reference Count: N/A
A Comparison of Three Methods for Assessing Attitudes.
O'Neal, Marcia R.; Chissom, Brad S.
Results obtained using three methods for gathering attitude data were compared. The methods are ranking, paired comparisons, and the Likert-type scale. Three attitude objects, each consisting of five items, were selected or developed for this study. One set had been used with graduate students previously. Participants were 392 students in education courses, most of whom were female, and most of whom were education majors. Correlations among the methods were very high for the set of items related to characteristics of good teachers. Also high were the correlations between the rankings and paired-comparisons methods for the other two sets of items. Correlations between the Likert-type items and the other two methods were not as dramatic or consistent for these two sets of items. Although the study was limited to three small sets of items, results provide preliminary evidence for agreement among methods under certain conditions. When items have been subjected to established conventions for item development and selection and they meet criteria for good items, high agreement among methods might be expected. The items are presented in an appendix. Eight tables are included. (Contains 9 references.) (SLD)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers: Paired Comparisons; Ranking
Note: Paper presented at the Annual Meeting of the Mid-South Educational Research Association (New Orleans, LA, November 10-12, 1993).