ERIC Number: ED362907
Record Type: RIE
Publication Date: 1993-Apr
Reference Count: N/A
The Implementation, Promotion and Evaluation of the International Health Communication Hotline as a Tool for Interdisciplinary Networking and Disciplinary Advocacy.
Assante, Leonard E.; Schrader, Stuart M.
The International Health Communication Hotline (InHealth) represents an attempt to firmly establish, develop and promote a new Communication Studies subdiscipline in the academic and health care arenas via computer networking. If successful, the project will demonstrate the power of computer networking as an agent of change. Health communication may gain credibility among its critics if a clearer conceptual framework emerges and positive outcome studies can be readily documented. Conventional networking represents an ineffective means of expediting the growth of the health communication subfield within academia. Electronic or computer-aided networking offers an alternative to conventional formats that can easily cross disciplinary, national, and pedagogical boundaries. The InHealth Hotline is offered as a "Comserve" hotline. The mission of InHealth is to provide an international and interdisciplinary forum for the dissemination of information relating to research, scholarship, education and training in health communication studies. The hotline staff use several methods to promote the service within the field of communication. Three customer service evaluation programs have begun. Survey results indicate that interests and affiliations of InHealth members span the spectrum of communication studies. Preliminary content analyses indicated that the scope of topics on InHealth includes computer use and educational efforts. Future trends include: continuing promotion efforts, special topics conferences, increased database storage, increased interaction among members, and newsletter growth. (Sample promotional literature is appended as well as a brief membership survey form and two data tables of survey results. Contains 31 references.) (RS)
Publication Type: Speeches/Meeting Papers; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A
Identifiers: Health Communication; International Health Communication Hotline
Note: Paper presented at the Annual Meeting of the Eastern Communication Association (New Haven, CT, April 28-May 2, 1993).