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ERIC Number: ED345079
Record Type: Non-Journal
Publication Date: 1992-May
Pages: 26
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Travel and Tourism Marketing. Ohio's Competency Analysis Profile.
Ohio State Univ., Columbus. Vocational Instructional Materials Lab.
Developed through a modified DACUM (Developing a Curriculum) process involving business, industry, labor, and community agency representatives in Ohio, this document is a comprehensive and verified employer competency profile for travel and tourism occupations. The list contains units (with and without subunits), competencies, and competency builders that identify the skills needed to enter these occupations. The occupational, academic, and employability skills for this occupation or occupational area are included. Within the outline are three levels of items: core, advancing, and futuring. Core items identify the knowledge, skills, and attitudes essential for entry-level employment. These items are required to be taught and will be the basis for questions on the state vocational competency tests. Advancing items identify the knowledge, skills, and attitudes needed to advance in the occupation; futuring items identify the knowledge, skills, and attitudes needed to enter and remain in a given occupation 3 to 4 years from now. Titles of the 16 units are as follows: economic foundations of travel and tourism; human resource fundamentals; business and marketing foundations of travel and tourism; travel and tourism foundations; travel and tourism segments; product/service planning; promotion; selling; distribution; pricing; risk management and loss prevention; financing; purchasing; marketing information management; computer operations; and employability skills. (YLB)
Vocational Instructional Materials Lab, Ohio State University, 1900 Kenny Road, Columbus, OH 43210-1090 ($1.50).
Publication Type: Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Language: English
Sponsor: Ohio State Dept. of Education, Columbus. Div. of Vocational and Career Education.
Authoring Institution: Ohio State Univ., Columbus. Vocational Instructional Materials Lab.
Identifiers - Location: Ohio
Grant or Contract Numbers: N/A