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ERIC Number: ED328673
Record Type: RIE
Publication Date: 1990-Oct-31
Pages: 15
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Training in the Twenty-First Century: Where Do We Go from Here?
Spikes, W. Franklin, III
Seven trends are emerging in the corporate training and development sector of human resource development (HRD). First, there is an increasing corporate commitment for training. Employers are viewing training today as an essential element in their competitive business strategies. Second, customer service training is becoming the competitive weapon for U.S. businesses. As competition increases, product differentiation becomes more difficult and product positioning more complex. Third, technological change will have the greatest impact on HRD in the future. With this trend will come the need for new knowledge, skills, and understanding. Fourth, the problem of workplace literacy will take priority. With the increasing use of technology comes a dramatic number of illiterate workers. Thus, it becomes more difficult to meet the technological demands. Fifth, distance learning and training technology programs are increasing. Distance learning refers to training and educational programs delivered to sites other than those where they originate via electronic or hard copy formats. Sixth, corporations are investing a great deal of time and money in executive education. Seventh, there is a need for training marketing or corporations selling their training services to the general public or to other organizations. There are several implications of these trends for graduate preparation in the field of adult and continuing education. Adult educators should (1) work in corporate settings; (2) understand the issues in workplace literacy; (3) broaden their preparation through interdisciplinary study; (4) understand the impact of technology on the workplace; (5) participate in meaningful internships; and (6) contribute to the field of HRD. (27 endnotes) (NLA)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Customer Services
Note: Paper presented at the Annual Meeting of the American Association for Adult and Continuing Education (Salt Lake City, UT, October 31, 1990).