ERIC Number: ED252803
Record Type: RIE
Publication Date: 1985-Mar
Reference Count: 0
Management Training in Business and Industry: A Multimodal Approach to Supervision.
O'Keefe, Edward J.
Historically, a close working relationship has existed between psychology and management. The holistic approach emerging in psychology from Lazarus' multimodal model will have a major impact on management practices, ultimately leading to the development of multidmodal management. The scientific psychology most managers are familiar with was based on Watson's behaviorism, Maslow's needs hierarchy, Skinner's contingency management, Vroom's expectancy model, and other psychological theories. The multimodal approach in psychology was necessitated by the failure of other methods to effect long-lasting changes in the individual's functioning. Lazarus employs the acronym "BASIC ID" to describe a therapeutic approach that encompasses the areas of Behavior, Affect, Sensory, Imagery, Cognition, Interpersonal, and Drugs (biological). While some modifications will have to be made to the BASIC ID when employed by managers rather than psychologists, the fundamental model can be adhered to. For example, managers confronted with behavior problems might be advised to try contingency management. When confronted by employees who display inappropriate affect on the job, desensitization or rational-emotive training might be used. Thus the manager interested in a holistic approach can use a variety of methods for helping employees improve their functioning. (JAC)
Publication Type: Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers: Multimodal Methods
Note: Paper presented at the Annual Convention of the American Association for Counseling and Development (New York, NY, April 2-5, 1985).