Although researchers have been interested in identifying characteristics of students using college counseling centers, research approaches have been varied and unsystematic. To investigate student use of the counseling center using the Clark-Trow subculture model, 582 University of Maryland college freshmen were administered a single item assessing their college orientation (academic, collegiate, vocational, or nonconformist). Students were subsequently compared on counseling service usage, services provided, and number of counseling sessions attended. An analysis of the results showed that 26% of the students sought counseling center services over 3 years. Clients were more likely to be academic (42% vs. 34%) and less likely to be vocational (35% vs. 43%) than were non-clients. Collegiate clients had significantly fewer sessions (1.86) than all other groups, while nonconformists had significantly more sessions (8.37). Clark-Trow typology was not related to types of counseling sought. These findings suggest that contrary to expectations, based on enrollment, vocational counseling is less needed, and counseling resources would do better to concentrate on nonconformity and its implications for the client and the institution. (Author/BL)