ERIC Number: ED245977
Record Type: RIE
Publication Date: 1984-May
Reference Count: 0
Personal Agendas and the Influence of Self Interest on Voting Behavior.
Young, Jason; Borgida, Eugene
A secondary analysis of survey data obtained from 331 Minneapolis-St. Paul, Minnesota, residents shortly after the 1980 presidential election showed that self-interest exerts a strong influence on voting behavior. Self-interest is the degree to which an issue impinges immediately and tangibly upon an individual's private life. Respondents were asked to list the top two political issues of most importance to them. The survey also included 10 items which objectively assessed the respondents' self-interest on economic matters, making it possible to determine the respondents personal agendas, i.e., how they ranked the issues in terms of importance for practical purposes. For example, respondents were asked about the frequency with which they compared prices for groceries, their satisfaction with their take-home pay, and similar types of questions. Using these items to form an index of self-interest, it was hypothesized that for those respondents who indicated a primary concern with economic issues and who were personally involved with these issues, a stronger relationship would be found between their self-interest index and their vote choice. The hypothesis was supported. (RM)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers: Self Interest; Voting Behavior
Note: Paper presented at the Midwestern Psychological Association Meeting (Chicago, IL, May 3-5, 1984).