ERIC Number: ED242789
Record Type: RIE
Publication Date: 1984-Mar-22
Reference Count: 0
Tactics and Factors That Increase Response Rates to Mailed Questionnaires.
Dillihunt, Vivian C.
Research findings on identification of factors associated with increasing response rates to mailed questionnaires are presented. Several tactics which have been used to effect a greater response rate are presented and explained. Physical factors, such as typed correspondence, have been shown to yield higher response rates than duplicated correspondence. Pre-questionnaire contact, such as a telephone call to inform subjects that they will be receiving a questionnaire, is effective. Use of a personalized cover letter has proven to be an essential and effective response-soliciting method. Monetary inducements initiate increases in response rates as do mailing procedures, such as using stamps on reply envelopes. Follow-up procedures are effective in increasing response rate. A compilation of additional suggestions offered by the authors cited in the literature review is included. (DWH)
Publication Type: Information Analyses
Education Level: N/A
Authoring Institution: N/A
Identifiers: Mail Questionnaires; Response Rates (Questionnaires)