The media production department of Central Piedmont Community College (CPCC) began quality circle meetings in January 1981 after studying the process of quality circles and obtaining the understanding and support of the college administration. A quality circle is a small group of people doing similar work who voluntarily meet on a regular basis to set goals, identify and analyze problems, find solutions, and cooperate with management to implement those solutions. Projects undertaken at CPCC have focused on improving services to students. CPCC has found that implementation problems in educational institutions are not vastly different from those in industry. However, there have been several specific problem areas in the CPCC quality circle experience: (1) skepticism about quality circle applicability; (2) existing meetings; (3) highly educated members; (4) end-of-term slowdown; (5) lack of budget flexibility; (6) definition of productivity in education and the control of the variables; and (7) a feeling of hopelessness to effect change. Though not a panacea, the quality circle process can be a positive, rewarding component of sound educational management. (EM)